Experience
Social and Inbound Marketing Specialist
• Serving as a team leader in lead acquisition for the world’s top five cybersecurity company
• Responsible for the English market campaign research and lead acquisition
• Training new Inbound marketing assistants in the process of lead acquisition
• Provide support for EN IMA within the lead acquisition
• Responsible for generating new lead acquisition process improvements
• Research and testing new tools for process improvements
• Executing marketing plans to reach the target audience through identified channels
• Creating monthly cost reports and optimizing the cost of lead acquisition
• Assisting in marketing campaigns topic research
• Creating Google Sheets reports
• Offering analytical insights to develop and plan creative marketing campaigns that increase brand awareness
• Responsible for implementing various non-marketing related projects company-wide
05 Croatia