13 Germany Experience
International Brand Management Intern for Gliss / SBU Hair Care Retail (BME/Gliss)
Supported all Gliss projects (project support, brand analysis, market analyses, competitor review, implementation, tools, analysis, and general project support)
Weekly trend Scouting (textures, fragrances, packaging, etc. presented in a monthly report to the team)
Daily support (administrative work, budget, product ordering)
Effective communication with involved countries and departments (collaboration with Henkel Beauty Care affiliates worldwide and external partner agencies)
Intern and Full-time employee as an Assistant of the director for administrative work
Offered options for improving the range of goods and the optimization of processes.
Negotiated with foreign suppliers on terms, conditions and due dates of product supply.
Created forms of reports and made reports based on analysis of sales and customer consumption. Based on these reports was making propositions for the production of goods.
Participated in the launch of a new assortment line for the new season. Additionally, prepared and implemented marketing campaigns for it.
Intern at the Marketing Department
Participated in the brainstorming sessions and assisted in the marketing campaign for the 2018 FIFA World Cup.
Visited points of sales and made necessary changes to the promotion display.
Prepared reports and presentations for the executive team on the results.
Analyzed the market by going through the data of consumption of the company’s products and summarized the key points.
Intern at the Marketing Department
Education
MSc International Management
(IPBS-MIM PROGRAMME)
MSc International Management
(IPBS-MIM PROGRAMME) first-semester exchange from ESB Business School